Natural History Museum – NEW Fun and Educational Kids Craft Kits

Creativity International are one of the key licensees of the Natural History Museum. Earlier this year CI redesigned its best selling craft kits to create more on-shelf impact and appeal.  The colourful new packs are designed to appeal to children 7–12 yrs with a focus on fun and learning.

Kits include; a dinosaur card making kit – a huge hit with young palaeontologists, sew a sloth, sew a brown long eared bat, sew a bumble bee, and make a butterfly mobile!

This has already generated great interest and sales through major retailers.

English Heritage – Educational craft project kits

Working with English Heritage retail team, Creativity International’s product development team identified new own-label retail opportunities to offer educational craft and activity gifts aimed at children under 11yrs age. Through extensive on-site research together with CI’s background in primary education (KS2 syllabus) – 5 products were developed based on English Heritage’s key site retail themes for 2017-2018 which included Celtic, WW1 + WW2 and Neolithic.

Project packs included – Make a war dog hero sock puppet, Make a hero medal, an Evacuee teddy bear in an evacuee ‘trunk’,  complete with ID tag and book, Make a Neolithic tile, Make a Neolithic house for their Stonehenge World Heritage site shop,  based on the on-site recreation of a Neolithic village.

NEW BBC CBEEBIES range launched for 2017

Creativity International has developed a brand new range of BBC Cbeebies craft kits with its latest license with the BBC.

Cbeebies is the most-watched children’s channel in the UK. CBeebies aimed at encouraging “learning through play for children aged 8 or under. The new range of 8 craft and messy play kits are aimed at children 3–6yrs. Creativity International are the UK’s largest creative papers and craft manufacturer + leading educational resource company which also develops products under licence.